Why You Should Target Low Frequency Guests (and how to pull it off)

This webinar will provide insights into one of the biggest surprises brands learn when they launch a loyalty program - the program should not be designed to cater to the best guests.

If you're wondering why a program designed to reward guests who love your brand should not be built with your bests guests mind, this is the webinar for you. In this free, 30-minute presentation you'll learn why your best guests should not be the primary concern of your loyalty program. You'll also learn what segment of guests your program should be built around and you'll learn what strategies to implement to attain optimal results from that group.

You will walk away from this webinar with the tools and insights you need to gain maximum value the most of your loyalty program.

Register today to save your seat.

 

 
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Subscriptions: The Next Level in Loyalty

What kind of loyalty program helped Panera Bread drive 100,000 signups in a single day? In a word: subscriptions.

Companies that have launched subscription programs find a significant boost to their incremental sales. Panera saw a 70% increase in food attachment by subscribers.

Download the ebook Subscriptions: The Next Level in Loyalty to learn everything from the the key advantages to the types of subscription models to consider.